AI Consulting
Strategy and roadmap for AI integration. Where it actually helps — where it doesn't.
- AI readiness audit
- Use-case prioritization
- Build vs. buy decisions
AI agents./Real outcomes./Less theory.
I build AI agents that solve real business problems — for SMBs and Mittelstand across DACH.
AI isn't a strategy — it's a tool. Every engagement starts with a measured business problem, not a "let's add AI somewhere" wish.
Every project ends with something running in your stack. Not a 60-page deck. Not a roadmap. A working agent your team uses tomorrow.
I build with you, not for you. Your team operates and improves the system after I leave. No vendor lock-in. No black box.
No "AI transformation" decks. No agentic-this, generative-that. Direct conversations, honest answers, fast iterations.
Strategy and roadmap for AI integration. Where it actually helps — where it doesn't.
Hands-on agent design and deployment. From pain point to running workflow in your stack.
15+ years across digital agencies. Brand positioning, content systems, performance creative.
Stack consulting, vendor selection, implementation oversight. End-to-end, vendor-agnostic.
A 90-minute discovery. Your existing process, your data, your bottleneck. No assumptions — no AI-for-AI's-sake.
The smallest valuable agent. What's automated, what stays human, where it lives in your stack. Tight scope, fast feedback.
Build, deploy, hand over. Your team operates it from day one. Iteration is part of the engagement — not a separate phase.
The X in Xamofa is Max reversed — that’s the approach. Reverse-engineer the problem. Find the variable. Solve for it.
Currently leading a customer success team for a global AI martech SaaS company, with more than 15 years of experience across digital agencies.
Worked on brand, performance, and digital strategy for clients across Automotive, Healthcare, Pharma, Consumer Electronics, Retail, and B2B. Based in Heidelberg. Working with clients across DACH.
30 minutes is enough to know if it’s a fit.
No pitch deck. No pressure.